lets get with it

It seems like everyone in the profession (photography) has a blog, a brand, a studio... what does this mean for me, someone who hates to be told what to do and how to do it??? Conformity has always sent me in the other direction, but here I am picking up where I left myself last-- coming home from Australia.. geez, it was almost two years ago.. I am not even sure anyone is going to read this. And, if so, to what purpose will this serve? We shall see...